Bellmont Partners raises a glass to a successful Lawless Distilling Company opening

lawless-distilling-company

Photo courtesy of Darin Kamnetz

Here’s a toast to the successful launch of Lawless Distilling Company’s new cocktail lounge in the Seward neighborhood of Minneapolis! We put our team’s deep event-planning and food & beverage experience to work to get the word out about their spirits and cocktail lounge.

lawless-distilling-company

Photo courtesy of Darin Kamnetz

The local distillery has been hand-bottling and distributing its Tippling House Vodka and Greenway Gin around the Twin Cities for about a year, and just opened their lounge last month. Lawless partnered with the expert craftsmen at Bittercube to create a unique cocktail menu, showcasing the high-quality spirits with unexpected flavor combinations, artisanal bitters, handcrafted liqueurs and rarely-used specialty ingredients like bee pollen, orchids and clarified milk punch.

To generate buzz around the grand opening of the lounge, Bellmont Partners organized an exclusive media preview for local food and drink reporters and bloggers the night before. Representatives from several outlets across the metro came to the lounge to sample the cocktails, get a feel for the intimate space and chat with the Lawless founders and Bittercube’s skilled bartenders.

lawless-distilling-company

 Photo courtesy of Darin Kamnetz

The media preview garnered coverage from The Growler, Food Service News, City Pages and WCCO’s MNFusion blog, as well as a huge amount of advance press from Mpls.St.Paul Magazine, St. Paul Pioneer Press, KSTP-TV and MyTalk 107.1 Beer, Wine & Spirits Show, to name a few.

Lawless Distilling Company co-founder Kirsten Karnitz reports the lounge has been hopping with activity since opening weekend, and continues to be a popular spot – it’s not hard to see why. Between the relaxed atmosphere, delicious libations and the outside patio, it’s a great hang-out where anyone can be comfortable.

#BeLawless

A photo posted by Johanna Holub (@johanna.holub) on

And, of course, a drink recommendation: You have to try the Chi Chi. How many drinks have you had that come with a popsicle right in the glass? (I’m guessing the answer is less than one!)

Drop by Lawless Distilling Company Wednesdays through Saturdays to experience the Twin Cities’ new favorite watering hole. Cheers!

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